Cimigo
Jun 30, 2021
Opportunity

A baby food company wanted to test 5 creative executions for a digital advertisement.

Solution

Cimigo tested cut through, messaging and brand recall amongst 150 mothers. 

Better choices

The best three were tweaked (for message clarity) and used in the campaign and those performing less well were dropped.  All this happened in 3 days and cost VND36,000,000.

Destination design and marketing

Jun 22, 2021

A renowned resort and casino in Las Vegas was

AB test for digital advertisements

Jun 30, 2021

Making better creative execution

Optimising dairy concepts

Jun 30, 2021

A dairy company wanted to test a new product concept, so we tested two concepts to find the