Aug 14, 2020Vietnamese Travel Habits
Stay abreast of Vietnamese travel habits in Vietnam. Cimigo’s report studies Vietnamese travel habits and preferences for domestic tourists.
Cimigo akan membantu Anda membuat keputusan yang lebih tepat.
Cimigo akan memberitahu Anda apa yang baik untuk target pelanggan Anda, dan Anda dapat membuat keputusan terbaik secara cepat.
Para pakar riset pasar Cimigo di Vietnam dan Indonesia akan membantu Anda membuat keputusan yang lebih tepat.
Riset pasar Cimigo di Vietnam dan Indonesia akan mencarikan peluang yang Anda butuhkan. Cimigo akan mengurangi resiko yang mungkin terjadi dari keputusan yang Anda ambil.
Pilihan komersial dan pemasaran Anda secara terus-menerus melibatkan pengambilan keputusan. Riset pasar yang Cimigo lakukan akan memastikan Anda untuk terus berdasar dan berfokus pada pelanggan. Cimigo akan menempatkan suara pelanggan dalam proses pengambilan keputusan Anda.
Baik itu keputusan modelling yang kompleks ataupun keputusan dengan desain yang tampak sederhana, Cimigo akan membantu Anda membuat keputusan yang lebih tepat. Bekerja bersama Cimigo dan tim Cimigo akan membuat Anda mengambil keputusan terbaik untuk bisnis Anda dengan lebih cepat.
Agensi riset pasar Cimigo mulai beroperasi pada 2002. Cimigo memiliki 120 pakar riset untuk membantu Anda. Anda dapat melihat tim terbaik Cimigo disini.
Bayangkan berapa banyak keputusan yang Cimigo bantu sejak 2002, berapa banyak bisnis dan brand yang Cimigo bantu kembangkan dan tumbuhkan melalui pengambilan keputusan yang lebih tepat.
Klien Cimigo tidak pernah pergi. Cimigo belajar dari klien dan sebaliknya, klien juga belajar dari Cimigo. Cimigo telah membantu klien dalam merencanakan strategi memasuki pasar, mengembangkan produk dan jasa yang dapat menang di target pasar setempat, mengoptimalkan usaha klien dalam meraih pasar, dan membangun portofolio yang kokoh.
Cimigo dan para klien secara terus menerus belajar bersama; sebagai bagian dari kemitraan timbal balik yang telah berjalan sejak 2002.
Baik itu membangun brand untuk beras ataupun reksadana, Cimigo telah menghadapi beragam kasus bisnis. Berawal dari consumer goods, saat ini Vietnam dan Indonesia telah berkembang dan memiliki pengalaman yang lebih luas dan dalam.
CMI Manager, Shiseido Asia Pacific
We have worked with CIMIGO over 2 projects in Vietnam. Thuong and her team has proven to be reliable being on top of the projects, managing different stakeholders and business objectives. They are flexible in terms of ways of working and are able to cope with last minute changes. The research findings (Quant + Qual) have helped us understand Vietnamese in a deeper level, allowing us to make clear decisions to be successful in the market. Thank you Thuong, Nhu Tran and team for supporting us.
CTI Manager, Marico
Cimigo is not the type of agency that "fill in the template", but it's customized as per the needs and expectations of Client. Cimigo makes research interesting by applying new approaches to address the business issue, for example, it's known by default that product test is CLT, but at Cimigo, we did group debate for deeper understandings and insights and that resulted as a winning product which is selling well in the market. Last but not least, Cimigo makes me understand that research is a journey, not just a project."
Product Manager, Fazz Financial Group
It was a pleasure working with Cimigo. Their expertise in consumer and market research was a significant benefit as they assisted our organization in understanding our market position in more detail and validating our hypothesis in go-to-market strategy. We were more than happy with the findings and would definitely recommend them.
Consumer Technical Insights, Unilever
Just to say a huge thank you for all of the film footage. We are absolutely delighted with it all. The Vox Pops are really interesting and have turned out very well – those ladies were great at talking spontaneously. You did a great job. Thank you for your patience and perseverance with getting this off the ground.
Pricing Manager, Castrol
We have worked with Cimigo recently and highly recommend them. Cimigo have made great recommendations on the price elasticity.
Head of Consumer Insights, Kalbe's Consumer Health
Over the last 5 years I have worked with Cimigo on a wide array of projects, ranging from market segmentation to product testing. At all times, I found them to be swift in response and providing high quality insights and business recommendations applicable to our business. Furthermore, I am satisfied with their fieldwork quality despite the crunched timeline that we had in some projects. Overall, I highly recommend Cimigo for their professionalism.
Project Lead, Yola Education
I have worked with CIMIGO on educational research for over 4 months. This is extremely impressive to me by the way CIMIGO approaches, cooperating and supporting me during the research launched. Specifically, the design for both qualitative and quantitative research are practical and logical with accurate questionnaires and appropriate interviews methodology for different respondents. Moreover, the outcomes of this research helps us to recognize our opportunities in the current English Language Training Market and understand profoundly our customer needs, behaviours and expectations when sending their children to us.
Executive Director, Economic Indices, IHS Markit
When we were looking to develop one of the worlds the leading economic indicator in Vietnam, the Purchasing Managers’ Index™ (PMI®) Cimigo showed an immediate understanding of our needs and showed their understanding of the Vietnamese market. IHS Markit has now been working with Cimigo since 2013. Every month Cimigo continues to provide high quality data, a representative panel, on time data and great customer service. We look forward to many more years of working together.
Commercial Director, Coats Group PLC
Cimigo designed a customer experience programme for Coats that reached into Vietnamese, Chinese and Korean customers across various levels of seniority. Cimigo instilled the importance of the voice of the customer within our executive committee. This led to fundamental changes in our structure, services and speed to market. Significant investments were made behind these improvement programmes, for example in reducing delivery times and in managing specialised custom orders, which in turn have led to improved revenue streams and higher margin sales.
Dr. Jean-Marcel Guillon
Chief Executive Officer, FV Hospital
"Cimigo have built and managed both our employee and customer experience programme since 2012. We have a complex suite of services with in-patient, out-patient, surgical, diagnostic, consultative and facilities to account for, all amongst patients who are naturally sensitive regarding their privacy and experience. Yet Cimigo have designed a system to measure customer experience across multiple languages and cultures and direct us in improving this experience. Our net promoter score (NPS) has grown as a direct result of changes implemented based on this direction and continuously listening to patient feedback. The NPS growth correlates directly to new patient numbers and improved profitability, as happier customers drives our business growth."
Private English Language Schools
Chief Executive Officer
Our relationship with Cimigo goes back many years. We engaged Cimigo to provide an independent view on what our customers and potential customers think of our company. The insights from Cimigo were very helpful for us to better understand the Vietnam market and also in developing our brand manifesto.
Project Coordination Director, Happy Thinking People
It was a great pleasure working with you. Especially a big thank you for your flexibility, quality and brilliant service!
Customer Insight Manager, Pharmacity
Pharmacity started a Brand Health Check with Cimigo in 2020 and we were immediately impressed with their great consultancy and supportive spirit. The study had interesting analysis and insights which helped us efficiently shape the marketing plan and direction moving forward. We are now working with Cimigo on a tracking basis to continuously monitor and foster our brand performance.
Business Lead, Pāmu
Cimigo not only delivered an exceptional piece of qualitative research for us, but provided hugely valuable direction when it came to product development and market positioning which we have since implemented. We can’t wait to work with the team again.
Board of Management, Thai Business Association Vietnam
Cimigo consistently carries out researches with international standards and consistently bring about truly mind opening local insights.
Founder and Host, Dear Our Community
I respect Cimigo not only because of their dedication, meticulousness, and high-quality services but also how much they care about the local community here. I proposed the idea of doing a survey with the digital young generation on the topic of social impact and leadership. I wanted to identify, shape, and develop our content so that could really speak to the heart of the problems and empower young Vietnamese to take action on social impact in Vietnam. The Cimigo team agreed pro-bono to help without hesitation. The research findings are truly helpful in providing us a deeper understanding of our targeted audiences, what they need and are concerned about in life. The results show us how we can help them to achieve their goals and dreams. It is no longer a shot in the dark!
Projects Director, Happy Thinking People
I want to thank you again for your help and the great job the Cimigo team did in the home appliance project! The moderation was super and organisation upfront was also perfect.
Creative Director Partner, Creative Life
As a creative director I have used the services of Cimigo for the past 15 years when developing communications, so I know their style, innovations and resources well. Most recently we tested copy for print, out of home an digital communications to put an Australian colloquialism into a Vietnamese context. A job and budget so small I felt it was highly likely to fall through the cracks. I was astounded at their incredible response. From their advice and style of how we should present the stimulus material, to their cross-reference manoeuvres used in the testing. Their over-delivering response, was to an embarrassing level. We walked away with a clear winner and could present back to our client with confidence and clarity. Cimigo made us look great. Plus they even threw in a few extra insights on the awareness and perception of the product in Vietnam.
Partner, Mekong Capital
Cimigo digs deep to understand the key issues we need to address. Then, they quickly customize a highly suitable research approach to provide us the insights we need to achieve our breakthrough business targets. From tough questions to aha answers in just a few easy conversations!
Head of Marketing, Perfetti
Cimigo - The best “Glocal” market research firm in Vietnam with whom we have developed a great partnership since many years. While the quality of research and findings are of top standard, the added advantage being the local insights that Richard and his team are able to provide in helping us make important decisions.
Deputy Group Head After Sales & CS Operation, Mitsubishi Motors
We have worked together with Cimigo many times. The findings from Cimigo are factual, accurate & reliable. They deliver value from the voice of our customer so we can easily determine the next step. Working with Cimigo feels like not only building a partnership but a sense of family. Very amazing to work with Cimigo, they always go beyond our expectations.
Founder, Doodle Design
I have partnered with Cimigo over the past 15 years. Most recently Cimigo engaged us to collaborate on an unusually tough new product development project, which was akin to selling ice to Eskimos. Cimigo bought alive the consumer, her shopping journey, her cooking rituals and potential brand promises. Cimigo inspired our creative team to build alternate brand propositions and accompanying package designs. Cimigo then went back to consumers to evaluate, iterate and optimise these in focus groups. The Doodle team were able to observe this process and subtly adjust the expression of the brand between focus groups. The result of this great collaboration was a winning brand proposition and packaging design that hit consumer needs head on whilst appealing to their hearts.
Project Manager, Cido
Cido have worked with Cimigo in Vietnam for more than 10 years. All our projects, both qualitative and quantitative, have been delivered in a timely manner with a high standard of quality throughout. Cimigo’s client service team has provided great support over the years which has ensured smooth project execution and helped us to deliver work on time and exceed our client’s expectations.
Market Research Team Leader, DHG
Cimigo is a market research company with many experienced and knowledgeable experts that I have collaborated with. I absolutely trust their service quality.
Product Marketing Manager, Traveloka
We partnered with Cimigo on assessing TET campaign launch focusing on improving booking through our platform. Cimigo, provided its customized campaign evaluation technique based on Cimigo Online Communities that fully meets our requirement in terms of type of respondents and expected timelines. The report provided insightful findings with benchmarks to identify the next course of action for launching the campaign. We will recommend Cimigo team and its Online communities for its quality reporting and scale of coverage.
Brand Manager of Romano, Wipro
Cimigo is the research agency that I appreciate for their expertise and customer service. Cimigo understand well the business context for each of project hence they can design the research to best fit with the objectives. The optimization on methodologies, sample size and questionnaire bring the value to the projects I have worked with them. Cimigo can go beyond data and give me valuable insights for each of research projects based on their knowledge and experience with the industry. All of these support me well to navigate the brand strategy in short term and long term.
Programmes Snr Manager, Girl Effect
Cimigo is our go-to agency in Indonesia. They're great collaborators, work hard to meet our deliverables, and are a joy to work with.
Global Marketing Director, Singha Corporation
I've had the pleasure to work with Richard and Cimigo over many years and across multiple markets. Cimigo was a key partner in our business decision making process including market entry strategy, brand positioning development, shopper insights, brand equity tracking, and consumer need state segmentation development. The Cimigo team are local market experts who understand consumer culture like no other. I would highly recommend them.
Founder, Executive Director
Cimigo conducted a large, nationally representative demand forecasting study in Vietnam for us, including a discreet choice component, to assess demand for potential new male contraceptives in development to support funding decisions by The Bill & Melinda Gates Foundation. The research was additionally complex by linking interviews with men and separate interviews with their female partners. The Cimigo team was were professional, knowledgeable and adaptive through the process of understanding our needs and collaborating to find solutions that would work, resulting in a very successful study.
New Zealand Consulate General
The research provided by Cimigo provided our clients with very specific insights into consumer behaviour in Viet Nam. What I liked was the way Cimigo interpreted these insights to develop a clear call to action for our clients, which they are responding to with confidence.
Head of Research Department
Cimigo is one of the top research companies in Vietnam that provides very good services and actionable insights. We have the pleasure of working with Cimigo. With extensive knowledge of Vietnamese consumers, Cimigo keeps bringing value to our company. We look forward to working with them in the future.
Tim Cimigo yang tanggap telah melibatkan klien dalam keputusan mereka dalam berbagai sektor, yaitu: layanan keuangan, otomotif, kesehatan, ritel, pendidikan, travel, hospitality, dan consumer goods.
Setiap hari, Cimigo membantu para klien untuk membuat keputusan komersial dan pemasaran yang lebih baik. Lihat apa yang klien Cimigo katakan disini .
Dari perbankan Islami sampai dompet digital.
Dari pasar tradisional sampai e-commerce.
Dari perusahaan penerbangan sampai jasa transportasi berbasis online.
Dari rumah sakit sampai aplikasi kesehatan.
Dari analgesik sampai vaksin.
Dari sekolah berbahasa Inggris sampai platform pendidikan berbasis online.
Dari penonton TV sampai penikmat Tik-Tok
Dari pengembangan ritel sampai pengembangan aplikasi super.
Dari sepeda motor sampai mobil listrik.
Cimigo secara teratur menerbitkan laporan riset konsumen dan pasar dari Vietnam dan Indonesia.
Aug 14, 2020Vietnamese Travel Habits
Stay abreast of Vietnamese travel habits in Vietnam. Cimigo’s report studies Vietnamese travel habits and preferences for domestic tourists.
Jun 29, 2020Preparing for the consumer post-covid bounceback in Indonesia
Cimigo conducted market research to explore the consumer post-covid bounceback in Indonesia. The Covid-19 pandemic of 2020 has undoubtedly had a
May 15, 2020Consumer behaviour at Ramadhan Covid-19
Consumer behaviour at Ramadhan and Idul Fitri during Covid-19 is markedly different than prior years. In 2020, Indonesian Muslims are observing the
May 04, 2020Cimigo Planning for the Bounce Back
The Cimigo Planning for the Bounce Back webinar presentation addresses marketing planning for the bounceback. We all look forward to the bounce,
Apr 13, 2020Effective Advertising that Sticks
Learn from the best, the worst and the mediocre. Cimigo TV and video advertising research will teach you what works and what does not. Learn how to
Business Analytics Manager
Founder and Board Advisor
National QC Manager
Client Service Director
Senior Project Manager
Online Community Manager
Data Processing Manager