Indonesia’s economic outlook Q2 2025
Aug 19, 2025
As Indonesia approaches the end of Q3 2025, the economic outlook is being shaped significantly by
Cimigo Supports UKTI’s Great Week
Cimigo Supports UKTI’s Great Week with the presence of Joe Wheller, Managing Director of Cimigo Vietnam recently spoke in Hanoi and Ho Chi Minh City to UK and local delegates attending half day seminars promoting greater cooperation between the creative industries in Vietnam and the UK. As part of “Great Week”, a week long series of events organised by the UK Trade and Industry department and the British Embassy, the seminars explored opportunties for the creative industries and offered advice to meet the challenges of entering the market in Vietnam for businesses with ambitions to do so.
The delegation from the UK was lead by Lord Puttnam, the British film producer responsible for Chariots of Fire, The Killing Fields and many others. Lord Puttnam is the Prime Minister’s special envoy for Vietnam, Laos and Cambodia.
Joe shared insights on creative approaches that are effective in Vietnam, and shared success stories from advertisers. His presentation can be found here.
Indonesia’s economic outlook Q2 2025
Aug 19, 2025
As Indonesia approaches the end of Q3 2025, the economic outlook is being shaped significantly by
Behind household appliances: understanding consumers’ preference and purchase
Aug 05, 2025
Electronic household appliances have continued to evolve over time in line with technological
TikTok vs. Shopee: Gen Z and Millennial e-commerce showdown
Aug 08, 2025
TikTok vs. Shopee: Gen Z and Millennial e-commerce showdown plays out in Vietnam’s US$8.5
Lisa Nguyen - Vietnam Marketing Lead
Mark Ratcliff - Managing Director
The team at Cimigo are my favourite researchers in South East Asia. They’ve proved adept at tackling the most private and complex personal issues at qualitative research level, not flinching when the client endlessly chopped and changed fieldwork timing, or ramped up the workload without warning. They have recruited the most extraordinarily niche consumers without pause or complaint. Their patience with clients and their flexibility and hard work that went above and beyond what was initially asked of them on two projects relating to sexual behaviour means there is now no other research company we would choose to work with in that part of Asia. The fact they also pulled off a third project for us so well, on men’s relationship with beer and beer advertising, shows they have breadth of expertise— we still quote from the report they produced.
The team at Cimigo are my favourite researchers in South East Asia. They’ve proved adept at tackling the most private and complex personal issues at qualitative research level, not flinching when the client endlessly chopped and changed fieldwork timing, or ramped up the workload without warning. They have recruited the most extraordinarily niche consumers without pause or complaint. Their patience with clients and their flexibility and hard work that went above and beyond what was initially asked of them on two projects relating to sexual behaviour means there is now no other research company we would choose to work with in that part of Asia. The fact they also pulled off a third project for us so well, on men’s relationship with beer and beer advertising, shows they have breadth of expertise— we still quote from the report they produced.
Kevin McQuillan - Chief Marketing Officer
Sam Houston - Chief Executive Officer
Minh Thu - Consumer Market Insights Manager
Travis Mitchell - Executive Director
Malcolm Farmer - Managing Director
Hy Vu - Head of Research Department
Joe Nelson - New Zealand Consulate General
Steve Kretschmer - Executive Director
York Spencer - Global Marketing Director
Laura Baines - Programmes Snr Manager
Mai Trang - Brand Manager of Romano
Hanh Dang - Product Marketing Manager
Luan Nguyen - Market Research Team Leader
Max Lee - Project Manager
Chris Elkin - Founder
Ronald Reagan - Deputy Group Head After Sales & CS Operation
Chad Ovel - Partner
Private English Language Schools - Chief Executive Officer
Rick Reid - Creative Director
Anya Nipper - Project Coordination Director
Dr. Jean-Marcel Guillon - Chief Executive Officer
Joyce - Pricing Manager
Matt Thwaites - Commercial Director
Aashish Kapoor - Head of Marketing
Kelly Vo - Founder & Host
Thanyachat Auttanukune - Board of Management
Hamish Glendinning - Business Lead
Thuy Le - Consumer Insight Manager
Richard Willis - Director
Ha Dinh - Project Lead
Geert Heestermans - Marketing Director
Vo Thi Thuy Ha - Commercial Effectiveness
Louise Knox - Consumer Technical Insights
Aimee Shear - Senior Research Executive
Dennis Kurnia - Head of Consumer Insights
Tania Desela - Senior Product Manager
Thu Phung - CTI Manager
Linda Yeoh - CMI Manager
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