{"id":5034,"date":"2010-04-16T10:32:00","date_gmt":"2010-04-16T10:32:00","guid":{"rendered":"http:\/\/staging.cimigo.com\/?post_type=product&#038;p=5034"},"modified":"2023-12-04T13:14:28","modified_gmt":"2023-12-04T06:14:28","slug":"tvc-scorecard-dove-viet-nam-1","status":"publish","type":"product","link":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/","title":{"rendered":"TVC Scorecard &#8211; Dove Viet Nam (1)"},"content":{"rendered":"<p>This TVC Scorecard &#8211; Dove Viet Nam advertising market research scorecard shows how the Asian TV commercial (TVC) for Dove in Asian shampoo, compares to the average of all TVCs tested using the Cimigo AdTraction advertising market research methodology. Market research born, grown and tested in Asia by, Cimigo market research understands Asian consumers in order to help our clients win.<\/p>\n<p><a href=\"https:\/\/www.cimigo.com\/wp-content\/uploads\/2019\/09\/research_report_168.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-2759\" src=\"https:\/\/www.cimigo.com\/wp-content\/uploads\/2019\/09\/research_report_168-300x151.png\" alt=\"\" width=\"300\" height=\"151\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This TVC Scorecard &#8211; Dove Viet Nam advertising market research scorecard shows how the Asian TV commercial (TVC) for Dove in Asian shampoo, compares to the average of all TVCs tested using the Cimigo AdTraction advertising market research methodology. Market research born, grown and tested in Asia by, Cimigo market research understands Asian consumers in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":16869,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"product_brand":[],"product_cat":[133],"product_tag":[],"country-report":[30],"class_list":{"0":"post-5034","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-vietnam-advertising-market-research-reports","7":"country-report-vietnam-market-research","9":"first","10":"instock","11":"downloadable","12":"taxable","13":"shipping-taxable","14":"purchasable","15":"product-type-simple"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TVC Scorecard - Dove Viet Nam (1) - Market research Vietnam Indonesia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TVC Scorecard - Dove Viet Nam (1)\" \/>\n<meta property=\"og:description\" content=\"This TVC Scorecard &#8211; Dove Viet Nam advertising market research scorecard shows how the Asian TV commercial (TVC) for Dove in Asian shampoo, compares to the average of all TVCs tested using the Cimigo AdTraction advertising market research methodology. Market research born, grown and tested in Asia by, Cimigo market research understands Asian consumers in [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/\" \/>\n<meta property=\"og:site_name\" content=\"Market research Vietnam Indonesia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CimigoVietnam\" \/>\n<meta property=\"article:modified_time\" content=\"2023-12-04T06:14:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cimigo.com\/wp-content\/uploads\/2021\/06\/research_report_168.png\" \/>\n\t<meta property=\"og:image:width\" content=\"577\" \/>\n\t<meta property=\"og:image:height\" content=\"290\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/\",\"url\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/\",\"name\":\"TVC Scorecard - Dove Viet Nam (1) - Market research Vietnam Indonesia\",\"isPartOf\":{\"@id\":\"https:\/\/www.cimigo.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.cimigo.com\/wp-content\/uploads\/2021\/06\/research_report_168.png\",\"datePublished\":\"2010-04-16T10:32:00+00:00\",\"dateModified\":\"2023-12-04T06:14:28+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#primaryimage\",\"url\":\"https:\/\/www.cimigo.com\/wp-content\/uploads\/2021\/06\/research_report_168.png\",\"contentUrl\":\"https:\/\/www.cimigo.com\/wp-content\/uploads\/2021\/06\/research_report_168.png\",\"width\":577,\"height\":290},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.cimigo.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"TVC Scorecard &#8211; Dove Viet Nam (1)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.cimigo.com\/#website\",\"url\":\"https:\/\/www.cimigo.com\/\",\"name\":\"Market research Vietnam Indonesia\",\"description\":\"Market research Vietnam Indonesia\",\"publisher\":{\"@id\":\"https:\/\/www.cimigo.com\/#organization\"},\"alternateName\":\"Cimigo\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.cimigo.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\/\/www.cimigo.com\/#organization\",\"name\":\"Cimigo\",\"url\":\"https:\/\/www.cimigo.com\/\",\"logo\":{\"@id\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#local-main-organization-logo\"},\"sameAs\":[\"https:\/\/www.facebook.com\/CimigoVietnam\",\"https:\/\/www.linkedin.com\/company\/cimigo\"],\"telephone\":[],\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#local-main-organization-logo\",\"url\":\"https:\/\/www.cimigo.com\/wp-content\/uploads\/2025\/07\/Cimigo-Logo-JPG.jpg\",\"contentUrl\":\"https:\/\/www.cimigo.com\/wp-content\/uploads\/2025\/07\/Cimigo-Logo-JPG.jpg\",\"width\":723,\"height\":162,\"caption\":\"Cimigo\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"TVC Scorecard - Dove Viet Nam (1) - Market research Vietnam Indonesia","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/","og_locale":"en_GB","og_type":"article","og_title":"TVC Scorecard - Dove Viet Nam (1)","og_description":"This TVC Scorecard &#8211; Dove Viet Nam advertising market research scorecard shows how the Asian TV commercial (TVC) for Dove in Asian shampoo, compares to the average of all TVCs tested using the Cimigo AdTraction advertising market research methodology. Market research born, grown and tested in Asia by, Cimigo market research understands Asian consumers in [&hellip;]","og_url":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/","og_site_name":"Market research Vietnam Indonesia","article_publisher":"https:\/\/www.facebook.com\/CimigoVietnam","article_modified_time":"2023-12-04T06:14:28+00:00","og_image":[{"width":577,"height":290,"url":"https:\/\/www.cimigo.com\/wp-content\/uploads\/2021\/06\/research_report_168.png","type":"image\/png"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/","url":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/","name":"TVC Scorecard - Dove Viet Nam (1) - Market research Vietnam Indonesia","isPartOf":{"@id":"https:\/\/www.cimigo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#primaryimage"},"image":{"@id":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#primaryimage"},"thumbnailUrl":"https:\/\/www.cimigo.com\/wp-content\/uploads\/2021\/06\/research_report_168.png","datePublished":"2010-04-16T10:32:00+00:00","dateModified":"2023-12-04T06:14:28+00:00","breadcrumb":{"@id":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#primaryimage","url":"https:\/\/www.cimigo.com\/wp-content\/uploads\/2021\/06\/research_report_168.png","contentUrl":"https:\/\/www.cimigo.com\/wp-content\/uploads\/2021\/06\/research_report_168.png","width":577,"height":290},{"@type":"BreadcrumbList","@id":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.cimigo.com\/en\/"},{"@type":"ListItem","position":2,"name":"TVC Scorecard &#8211; Dove Viet Nam (1)"}]},{"@type":"WebSite","@id":"https:\/\/www.cimigo.com\/#website","url":"https:\/\/www.cimigo.com\/","name":"Market research Vietnam Indonesia","description":"Market research Vietnam Indonesia","publisher":{"@id":"https:\/\/www.cimigo.com\/#organization"},"alternateName":"Cimigo","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.cimigo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":["Organization","Place"],"@id":"https:\/\/www.cimigo.com\/#organization","name":"Cimigo","url":"https:\/\/www.cimigo.com\/","logo":{"@id":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/CimigoVietnam","https:\/\/www.linkedin.com\/company\/cimigo"],"telephone":[],"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.cimigo.com\/id\/research-reports\/tvc-scorecard-dove-viet-nam-1\/#local-main-organization-logo","url":"https:\/\/www.cimigo.com\/wp-content\/uploads\/2025\/07\/Cimigo-Logo-JPG.jpg","contentUrl":"https:\/\/www.cimigo.com\/wp-content\/uploads\/2025\/07\/Cimigo-Logo-JPG.jpg","width":723,"height":162,"caption":"Cimigo"}]}},"_links":{"self":[{"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/product\/5034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/types\/product"}],"author":[{"embeddable":true,"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/comments?post=5034"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/media\/16869"}],"wp:attachment":[{"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/media?parent=5034"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/product_brand?post=5034"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/product_cat?post=5034"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/product_tag?post=5034"},{"taxonomy":"country-report","embeddable":true,"href":"https:\/\/www.cimigo.com\/api\/wp\/v2\/country-report?post=5034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}